Positive and Powerful Performance Management

Pete is the general manager of a west coast plant for a national company. He has had trouble meeting his revenue and profit numbers for the last year. His District Manager has asked him for a meeting to discuss action plans for performance improvement. Pete’s company is in a highly competitive market and margins are slim. He has been a general manager for eight years and is known as a tough, no-nonsense boss. He has always made money and reached company goal, but he never has achieved stellar results. This year has been particularly difficult. A bigger national competitor has purchased smaller local companies, lowered prices and he’s losing accounts. He has lost some employees due to turnover and has fired some of his managers for lack of results. Most of his salespeople are new and new sales have been slow in coming.Pete’s been working long hours and the stress is getting to him. He has wracked his brain with how to improve results quickly. He has already:
Threatened his management team
Cut expenses to the bone
Pulled in favors from a few key accounts
Fired people
Held service and sales contests
Demanded his management team work extra hours and delayed vacationsUnfortunately, results haven’t improved. He knew his job was on the line and he wasn’t sure what to do next. However, he would have a plan for his boss with timelines and new projections. He just dreaded the meeting. His boss took no excuses and would rant and rave at him and his team. Pete just hoped he didn’t stay an extra day.This is a typical scenario and challenge managers face today. How would you rate this manager as a boss? What do you think his managers would say about his leadership? He isn’t a bad person, and some in upper management would say he is a good boss doing the best he can and others would say fire him. What do you think his employees say?All Good Performance Begins with Clear Goals and PlansGood bosses know that people want to succeed. Goals motivate people to succeed. Earl Nightingale said it years ago, “The problem isn’t in achieving goals, people will do that. It’s getting them to set the goals in the first place.” Once the goals are set the key is the atmosphere you create will implementing the plan.A 100-year-old services company in the US wanted to improve sales to their existing customers. Their results were mediocre. They had tried a variety of incentives and meetings and nothing worked. By engaging them with the positive performance management strategies they began to make progress. Improvement began with a thorough assessment of sales management’s skills in communicating with existing customers. Tracking reports were created around well designed goals. Training was designed and implemented The goals were shared with all involved. With consistent communication on the numbers and goals, occasional incentives, follow-up coaching and regular recognition, results improved and were sustained.What changed? Did the employees decide to become better? Did they get fed up and decide to do it themselves? Did they go to management with a big goals and a new plan? Certainly not. The management changed, with some help. They refocused their efforts with new goals, tools and support. How was this process different from Pete’s?Bad bosses often lack clear goals and plans. If they have them their execution is suspect and weak, and some threaten termination if they aren’t achieved. One general manager in a retail organization changed goals and direction so often, he disillusioned his employees, performance suffered and he lost his job. Other managers simply don’t worry about goals. They don’t know how to set them; no one showed them how, so they show up every day and do the best they can. Little is discussed about goals or progress. Of course most managers have goals, but they forget to tell the employees. If the goals aren’t reached, the employees get in trouble or are tormented about the lack of results.Once people are clear on the goals and action plans to achieve them, most people perform better. What is it about this that confused or frightens managers? So few really do it well. Research shows goal-setting is the motivational technique that works and performance will improve. To set goals and plans, a manager must:
Think about and create a plan for his area, department or company.
Do this regularly with periodic updates, staying one step ahead of the company process.
Identify department or company strengths and areas of improvement.
Identify each direct report’s strengths and areas of improvement.
Analyze customer feedback or quality data.
Consider all relevant information: equipment, the economy, competition, resources, etc.
Set SMART (Specific, Measurable, Attainable, Relevant and Time bound) goals on company priorities. Improving customer service is not a SMART goal. It’s vague. Improving the customer survey results from 69% to 75% in the next year is a SMART goal.
Regularly communicate results.
Set goals with each employee and regularly review progress with them.We recommend that managers include employees in the process. One manager I met in an airport had just accepted a job as plant manager with a new company and was moving from Memphis to Houston. I could tell he was a good boss based on his actions and how he spoke about the value of his employees. After assuming his new role, one of his first steps included involving his team in a planning process. Why do this? People want to be part of something – the team, a cause, a mission. With their contribution, managers not only achieve that, but tap their minds for creative ideas that they don’t have. The employees are committed to the plans, because they now “own” them and the manager has buy-in.How to Manage PerformanceAll good performance begins with clear expectations and goals — keeping employees’ daily focus on excelling in their jobs. When employees understand what managers expect, they will stay more engaged, want to do their jobs well and find ways to keep improving. They will perform more effectively and become more satisfied with their jobs. Without this important communication, only the very best employees will excel. The biggest complaint from managers is that all of this takes time. And, it does. However, it’s an investment in a process that saves you time later and that can dramatically improve productivity. Effective leadership is a high contact sport. Here are three key considerations.Setting Expectations Meet one on one and review the job description and duties in detail with the new employee. This begins in the hiring process. Answer their questions about the job, and once hired have them talk to others doing the job. Set goals for 30 through 90 days. Meet with the employee periodically to clarify any misunderstandings, review progress and handle problems. Ask for periodic updates on projects, and continue to check employees’ expectations: first day, first week, first month, and monthly.Goal-setting and Planning Meet one on one and establish clear goals with all employees. Put three to five goals in writing and clarify what’s in it for them, relating their performance to personal impact. Schedule a meeting to discuss this at least monthly, but flex with the challenges and follow-up. This is an invaluable communication process that will help the employee succeed. Some companies discuss goals daily, but most managers don’t do it at all or just once a year at a performance review. That isn’t enough; jobs are too fast-paced and complex to let things go that long. Good bosses make goal-setting, communication and feedback on results a priority.Coaching Review employees’ performance daily, weekly, monthly or quarterly depending on the need. Coaching discussions aren’t about pay increases or for job evaluation purposes. Follow your company procedures for those. They are usually required every six months or once a year. With coaching, talk about recent specific performance one on one and review how things are going from two perspectives. First, understand the employee’s view. Ask these key question: How’s it going? What’s working? What are your key problems or challenges? What can you do differently or better? How can I help? While you ask the questions, you thoughtfully listen to their comments and then give appropriate feedback. For example:
Give positive feedback. “I agree you did a good job on the report. It was specific and well-researched.”
Bring up problems. “Have you noticed the growth in complaints? What’s happening there? How are you handling it?”
Give guidance and create a plan of action together. For example, “What about a campaign to gain new customers. I haven’t seen much of that. Can we focus on that? What are your ideas?”If you are separated by distance, this can be handled with a phone call. But e-mail is inappropriate – it’s too impersonal and we will often write what we might not say in person.Six Other Performance Management StrategiesManage by Wandering Around. Tom Peters coined this term. It means to touch base and observe what’s happening with your team during the day. Do informal coaching, talk to employees, pat them on the back, tell a joke, give them a hand if needed, listen to what’s going on or give needed praise and encouragement. There are times that your duties might prevent you from doing this, but make every effort to make it a regular practice.Every day at the end of the day check in with every employee you can. Keep it informal and ask things like: How did it go? What progress did you make? Any problems? Anything you need help with? What happened on that goal we talked about? What’s the plan tomorrow? Good job on that account. Remember, to follow-up. Always try to keep things positive!Track your priority goals on a bulletin board, an intra-company web site or dashboard. This provides immediate recognition for employees and fans the flame of competition and pride in doing the job well.Meet weekly or every other week and review progress in a staff meeting. Include people in other offices through phone conferences or a WebEx. The meeting doesn’t have to be long. You want to get updates on priority goals or projects, discuss problems or issues and communicate any news about your area or company.Keep people informed through email updates. Communicate progress and results to employees regularly. Without information, people tend to think the worst and the rumor mill grows. This is especially important to employees in remote offices, who are separated by distance from headquarters. Keep your e-mails positive as well.Use the phone (or Skype) for the same reasons as above, but it’s more personal. The phone is a good tool for coaching. Managers of one of our client companies call their locations across their districts a couple of times a week to encourage or recognize them. This also gives them the opportunity to find out how things are going. In the beginning, most employees asked, “What’s the problem?” They were so used to managers only contacting them with issues. By the way, use the phone to confront performance issues only if there’s no way to meet one on one. Then, focus on the problem, not the person, and identify a plan for improvement.As a manager, you have the single biggest influence on your employees’ performance than anyone else. Be proactive and consider the strategies we have discussed. With consistent and enthusiastic application you will have a positive and powerful impact on their results.

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Keys to Be Successful in Business Marketing

Business marketing is when a business markets and sells its goods and services to other businesses or organizations. These other organizations may resell these goods and services or use them in their own business to support their operations. Business marketing is often called as industrial marketing or business-to-business (B2B) marketing.The perfect example of Business to business marketing is the automobile industry. Automobile companies buy various spare parts such as tires, batteries, electronics and door locks which are manufactured independently by other businesses and sold directly to automobile manufacturers to assemble automobiles.Even the Service industry is also engaged in large number of business to business transactions. For example Companies specializing in housekeeping provide services exclusively to other organizations, rather than individual consumers.Business-to-customer marketing is when a business markets and sells its goods and services to retail consumers for personal use. While most companies that sell directly to consumers can be referred to as B2C companies. The business-to-consumer as a business model differs significantly from the business-to-business model, which refers to transaction between two or more businesses.Business market (B2B) vs. Consumer marketing (B2C)B2C marketing differs from B2B marketing in a number of key ways. A Business market has very few customers as compared to a consumer market which has large numbers of customers. A business market usually sells a customized product where as a consumer market sells a homogenous product. A Business to business transaction is a huge value transaction as purchase quantity is very high where as business to consumer transaction is a small value transaction. Price can be negotiated in business markets where as price is usually fixed in consumer market. Business markets have lengthy and complex selling process with multiple decision makers but in consumer market buying decision are simple and are made by individuals.Keys to success in Business markets are:1) Value creation & Customer satisfactionBusiness begins with value creation. It is the prime objective of the business to create and deliver value in an efficient manner which will ultimately lead to profits. Value leads to customer satisfaction. Customer experience is an integral part of B2B marketing. The customer experience is the key brand differentiator, even more than the price and product.2) Social media marketingSocial media marketing is when a company uses social media platforms such as Facebook or Twitter to market its product or services. Social media marketing is one of the best and efficient platforms for marketers. Most social media platforms have built-in data analytics tools which enable companies to track the progress, success, and engagement of ad campaigns. Companies address a range of stakeholders through social media marketing including current and potential customers.3) Mobile marketingMobile marketing is a digital marketing strategy whose aim is reaching a target audience on their Smartphone, tablets, and other mobile devices through email, SMS and multimedia messages.Smartphone usage has increased multiple times during the last few years, app usage has also highly increased. Therefore, mobile marketers have increasingly taken advantage of Smartphone apps as a marketing resource. Marketers aim to optimize the visibility of an app in a store, which will maximize the number of downloads. This practice is called App Store Optimization (ASO).4) Multimedia Content MarketingMarketing using Multimedia content attracts more customers. B2B marketers are widely adopting this trend. The primary driver is the desire to make content more engaging, compelling, and shareable than just the traditional modes. The most common forms of visual content include 360-degree videos.5) Effective Personal selling & Executive BrandingDistribution channel is the path through which the product reaches the final customer. Personal selling is the most preferred form of distribution and promotion used by B2B marketers The sellers promote the product through their attitude, appearance and specialist product knowledge. Executive Branding is when an executive showcases his professional strengths as a way to attract the customers. Executive branding is also known as reputation management. Especially in B2B environments, executive branding is now considered a necessity. Senior management must create and develop their personal brand image to attract new customers.

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Account Based Marketing – Why Businesses Should Consider It

ACCOUNT BASED MARKETING – WHY BUSINESSES SHOULD CONSIDER ITAccount-based marketing or ABM has been around for a very long time, but it is only now that people are really paying attention to it and implementing it closely and more consciously as part of their marketing campaign. It involves taking your resources and placing them all on a set of targeted accounts within the market. The business strategy uses campaigns that have been personalized to engage each account individually. These campaigns are developed by looking at the specific needs and wants of an account.Many people across the industry consider account-based marketing revolutionary and cutting edge. This is because the strategy looks at marketing holistically, as a whole, whereas older techniques focus too heavily on lead generation. A key attribute within account-based marketing looks at wagering and taking advantage of larger accounts. This means that you’re looking at trying to up-sell and cross-sell your larger accounts to get more value out of them, rather than spending time in the seemingly endless and tiresome loop of lead generation.Account based marketing offers benefits both for the business and its customers. This is also one of the reasons why people are drawn to it.1. Personalized and customized marketing experience.Understanding your customers better gives you a leg up on the competition and allows you to strengthen your business relationship with that customer. The personalized marketing campaign could lead to better and more sales. A large part of account-based marketing is the personalization of marketing techniques to larger accounts. By figuring out the customer’s expectations, wants, and needs, you can tailor the marketing campaign specifically to and for them.2. More realistic ROI expectationsAccount-based marketing is known for giving higher returns than any other marketing strategy. It offers the highest return on investment (ROI) than any other B2B marketing strategy. The new strategy gives more precise measurements of the ROI that a company can expect. In turn, it allows companies to get a better grip on how their customers are responding to certain advertising techniques. This means that they have more control over what tactics are working as well as those that aren’t working.3. Strategic use of available, fewer or limited resourcesThe account-based marketing approach focuses on a smaller number of accounts at a given time. Because they’re working with fewer accounts, they are more likely to bring those accounts to the final sales process. You’re actually going to be bringing more with fewer resources. This also frees up resources that used to be spent on funneling numerous companies. So, companies who use account-based marketing tactics can use these now free resources to complete and focus on other tasks.4. Shorten sales timeline significantlyWith your sales and marketing teams are working together to align and move accounts through the sales pipeline, you’ll find that the sales cycle shortens significantly. Your teams don’t have to juggle multiple moving parts separately. Rather, you’re streamlining the process and making it easier for everyone to keep up with the leads and customers that your business currently has. This also makes it easier to cater to these specific customers, making sure their concerns are addressed appropriately and in a timely manner. They don’t get lost in the noise.5. Better, more effective and efficient marketing and sales alignmentMarketing teams and sales teams are more likely to and should work together to accomplish goals and sales together. By bringing these entities together, they can work on important tasks as a team rather than individually:
Identify accounts that you want to target

Create customized/personalized marketing campaigns for those targeted accounts.

Aligning accounts and moving them along the sales cycle as a team

Having an account-based marketing approach will take your lead conversion method to a new level. If your marketing and sales teams are still separated, you likely run into a lot of issues when it comes to successfully converting leads into sales.

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Short, Intermediate, And Longer – Term Impacts On Home Sales, When Rates Rise!

For many reasons, some, economic, while others, related to the pandemic – related, so – called, fatigue, etc, home prices, in most areas, have gone up, at, or, near, record amounts! Because of the prolonged period of artificially – created, low – interest rates, mortgage rates, have been at historic lows! Since, for most home buyers, using financing is essential to affording a purchase, when a low rate, causes cheap money, and, thus, the ability to afford more home – for – the – buck, prices usually rise! It permits qualified buyers to qualify for more money/ loan, because the ratio of monthly mortgage, to overall income, is artificially – reduced! How long will this trend continue, will it become the new – normal, will previous trends/ cycles return, and how will pricing be affected, in the immediate, intermediate, and longer – run, are, all factors, to consider! With, that in mind, this article will attempt to, briefly, consider, examine, review, and discuss, some possibilities, to consider, and understand.

1. Short – term: Since, the Federal Reserve Bank, announced, they planned to raise rates, three times in 2022 (of course, this was before the potential implications, and ramifications, from the Omicron variant), many feel pressure, to act quickly, to take advantage of today’s low rates, before they go up! Three increases will probably translate to, at least, a 0.75% higher rate, which will translate, for most mortgages, to hundreds of extra dollars, per month. Some things to consider, and pay attention to, is, this rate of increased home prices, will, probably, not continue, especially, at such a large degree! How longer one, expects to keep a specific house, is, one issue, to consider, thoroughly, and wisely, before proceeding!

2. Intermediate – term: Although, many believe, to – know, the precise timing of any projected rate – hike, is uncertain! The Fed has changed, and/ or, altered its strategies and approaches, in the past, What the intermediate – term, may bring, including potential inflationary pressures, how long the economic conditions, and unknown factors, related to the pandemic, etc, will determine, largely, what this phase, may bring! In addition, the attitude, and perceptions of buyers, and their confidence, etc, largely impact this real estate market!

3. Longer – term: In the longer – run, will things, restore, to what we have seen, so often, in the past, which is, alternating cycles, between, Sellers, Buyers, and Neutral Markets? The possibilities, include: a continued large escalation; a more – gradual, but persistent – one; some leveling; and/ or, will we see, at least, in certain areas, some sort of falling prices, for a period.

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Affiliate Marketing Coach – Speed Up Your Affiliate Progress With A Coach

An affiliate marketing coach is someone who can help you lift the invisible ceiling which may be holding your affiliate business back. So much in business it is the limits of our thinking which stop us from achieving the things we set out to achieve.

In affiliate marketing this is very much the case. You don’t know what you don’t know! You may even be running down a rabbit hole in the complete wrong direction. I did this for years before finding an affiliate marketing coach who helped me.

Before this point I was trying to do everything alone. Many affiliates are doing the same but don’t realise their actions aren’t aligned with their desired outcomes. For me, I was focusing only on the things I liked to do, not the things which would drive my business forwards.

A clear perspective from a coach who isn’t so myopic in their thinking can change everything. If you keep doing what you’ve always done as an affiliate, your results will likely be the same. But if you’re prepared to step outside your comfort zone, you can make far greater changes in a small amount of time.

Much of affiliate marketing is about trial and error. You try several things and focus on the things which work. This is Pareto’s principle, or the 80:20 rule. But if you have no results to draw from, you could easily be focusing on strategies which will take years to gain any traction.

A few of the small shifts I made in my affiliate marketing endeavours are: shifting to promoting products which offer recurring commissions, I stopped promoting small value, low commission products, and I started using high ticket digital products instead.

These steps alone hugely helped me start generating tactics in my affiliate business. But I also got coaching and mentoring, and decided to take affiliate marketing more seriously. In the beginning, it was just a hobby, and I treated it like a hobby. But if you look at your affiliate business like a hobby, you’ll earn a hobby wage from it. Treat it more seriously, and focus on building a sustainable income which can replace existing work, and you can achieve much more. You get what you focus on!

Goals are useful signposts for affiliates too. For such a long time I was without a rudder as an affiliate. A goal gives you a specific destination you can measure and work towards. If you don’t have either a goal, or a strategy you can stick to with affiliate marketing, it’s easy to lose purpose and drift off in another direction.

When you’re looking for results and don’t have any, it can become completely demoralising! You need to stoke the fire of your own enthusiasm continually or you’re likely to become disillusioned and drop out. This happens to around 95% of affiliate marketers.

But you need to be in the 5% who stick at it and eventually break through and start making consistent sales. When this occurs will depend on the actions you take and how long you keep going for. If something isn’t working, try something else. Focus on the small wins like a hit on a website, or an email lead. Keep your enthusiasm high and you’ll be able to surmount the obstacles which come with the territory. But if you allow yourself to become dissatisfied, it’s much more difficult to keep going.

Affiliate marketing isn’t easy. It’s performance related which means that if you don’t make a sale, you don’t make any money. This is tough in the beginning because you can do a lot of activity which is unrewarded. But once you make a sale, there’s some light at the end of the tunnel. This is the goal of many new affiliate marketers – to make their first sale.

Once you have some positive feedback in terms of success, you can focus on the activities which brought it about. But until this happens, you very much need to trust the process. If you’re also paying a membership fee while this is happening, there can come a point where you decide it’s simply not working! This is common, and people drop out. But if you have a coach you can trust, things are so much more sustainable.

An affiliate marketing coach can help you overcome negativity, indecision, hesitancy and self belief issues. A coach can help you see things in a different light and to notice limitations in your thinking.

For me this has been a complete game changer, and not just for affiliate marketing. When you notice your own self talk is talking away your success and happiness, you realise you are the creator of your own outcomes. As you remember to change your self talk and thinking habits, you realise without belief there is no action. So belief is everything.

The person we listen to more than anyone else in life is ourselves. We talk to ourselves in our head constantly. Re reaffirm what we think and believe about ourselves continually. If we can learn to tap into this power, and start giving ourselves more positive commands, then we can grow both personally and professionally in a much more congruent way than simply through thinking, planning and attempting things in only the physical aspect of our affiliate business.

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7 Benefits of Custom Aluminum Cases

If you want to carry your expensive electronic items or any type of fragile instrument, we suggest that you be on the safe side. We suggest that you pack your expensive stuff in a reliable case. In other words, you may want to invest in a dependable custom aluminum case to carry your items with you. After all, you don’t want your stuff to get damaged during transportation. In this article, we are going to talk about some major benefits of custom aluminum cases. Read on to find out more.

1. Durability

First of all, one of the major advantages of these units is that they are extremely durable. In this case, we suggest that you go for a case that is splashproof, air-tight, and watertight. This is essential if you want the unit to stand the test of time. If it is not strong enough, your stuff inside may not be safe.

2. Withstand Extreme Conditions

Another major advantage of these units is that they are designed to withstand extreme conditions. Even if you use them on a daily basis, they will be good for years to come. In other words, you don’t need to worry about the durability aspect of these units.

3. Customizable

Some of these cases are designed to be customized. The idea is to make sure that you get a unit that you can customize to cover your requirements and needs. Since one size cannot fit everyone, we suggest that you get a customized aluminum case.

For example, you will need a specific type of case to store your tools. Similarly, there are specific aluminum cases if you want to carry delicate items. And the beauty of these things is that they are available in different sizes and shapes.

4. Custom Interior

If you want to protect your delicate items, we suggest that you get a case that comes with custom interiors. In this case, your delicate items will be safe even if the road condition is extremely bad.

5. Timeless Look

We suggest that you get an aluminum case that features a timeless look. After all, you don’t want to get a case that looks ugly or unappealing. So, if you are worried about the aesthetic aspect of these units, we suggest that you get a unit that seems appealing.

6. Corrosion-Resistant

With the passage of time, metal cases tend to face corrosion. Therefore, it is better to get an aluminum case as they are corrosion resistant.

7. Withstand Temperatures

The good thing about an aluminum case is that it can withstand extreme temperatures. Since aluminum features high thermal conductivity, this type of metal can easily transfer heat from your fragile items. Therefore, you don’t need to worry about the effects of the elements when it comes to getting your expensive or fragile items from one place to another.

Long story short, these are just some of the benefits of customized aluminum cases. If you have never purchased one, we suggest that you get one today. The beauty of these units is they are much better than other types of metal out there. So, the next time you need to purchase one, you may consider one made from aluminum.

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How Cromacoin Functions to Enhance Businesses Productivity?

Instead for entire details relevant piece of information in this world of modernized technology Cromacoin usually operates on wide-spread public ledger known as Blockchain where entire confirmed transactions. Entire ways where users are aware of each transaction avoid stealing and spending the same currency within stipulated time. This process also supports Blockchain as it is trustworthy for an appropriate piece of content. Cromacoin is one of excellent digital currency which has been stepping up to correspond with better digital currencies exchanges.

Where to store your new ICO’s tokens after procure?

There are diversified applications which one should utilize while obtaining new ICO’s tokens some of the vital key elements are visualized below for better appearance:-

• Full Client Satisfaction- It is one of email server which is encountered without dependent upon third-party servers. It also controls whole transaction from start to an end.

• Trivial Clients- The mandatory vital piece of server surely rely upon customer’s satisfaction as everyone acquires access to the network for uppermost transactions.

• Web Clients- It is the opposite of full client resembling which totally dependent upon the third-party server and operate entire transactions instantly.
Where can you find Cromacoin?

In order to get evolved with this cryptocurrency digital exchanges one can firstly purchase Cromacoin from steps involved below:-

• Cryptocurrency Exchanges where one can exchange regular new ICO tokens.

• One can find a seller or just by SING UP process available for procedural module.

• After Signing up Cromacoin is precious for customers for better investment plans.

Input important credentials to obtain freeway service to your account by SIGN UP process.

• It is recommended to utilize a strong elongated password with a mixture of letters, alphabets and other special characters.

• One will be able to find information about the product in our whitepaper which proffers an extreme most reliable piece of information rapidly.

• Get a proper financial report as ICO’s can be started with crowdfunding.

• Companies utilizing ICO at an earlier stage for traditional businesses acquire whitepaper which is the most likely concern.

One needs explanations about Cromacoin just by examining the whitepaper in ICO’s.

• Get a ratio for cryptocurrency along with procedural modules in accordance to digital currency exchanges.

Where are your tokens? Know more from defined information evaluated

Firstly, it is important to bring tokens for your ICO which is associated with your tokens available as per needs and requirements. It can suffer bit of project keeping in mind a trustworthy project which one can send for Cromacoin analyzed. It is suggested to deposit your new ICO tokens where tokens actually bare and help for your new token repeatedly.

• Set up for a coin and participate in ICO to buy tokens.

• The need of wallet which supported tokens for purchase.

• Participate in ICO to buy tokens from Cromacoin.

• Send ETH for a token purchase and one will be tied to private key of wallet.

• Acquire few pieces of information to accomplish with Cromacoin.

• Send ETH address for ICO and proffer tokens constantly.

• Don’t ask for a deposit which wallet supports for a new token or one can access to your New ICO tokens on Blockchain with appropriate security enabled policies.

How to import ICO tokens into a supported wallet?

If one has contract address for token one can import tokens into wallet. Likewise, our wallet has the capability to hold numerous tokens keeping in mind entire terms accuracy, precise along with efficiency which play a vital role to enhance one’s business productivity. Our wallet is encompassed with unique wallet address which is thereby sent just by input for tokens.

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Why Business Owners Seek to Enter Foreign Markets

It is no longer news that business investors from around the world look at entering foreign markets in order to expand their local business operations or diversify their investments and establish new operations in the international market.

Every year, hundreds of entrepreneurial and growing companies consider international expansion as a marketing and growth strategy.

If you have been successful in your business for some time and you have already mastered everything about running a business, overseas expansion may just be the logical next move you have to make.

On the flip side, for a majority of others, just having an overseas registered company and business address makes more sense to them than moving over to these foreign countries to establish a brick-and-mortar office.

Whichever the case is, there are at least 7 reasons entrepreneurs incorporate an overseas company, subsidiary or a representative office.

1. EXPANSION. About 95% of the world’s consumer’s reside outside Nigeria. Entrepreneurs whose vision and target market is a global one would consider to enter new markets abroad thus increasing their company’s overall market share and growth potentials.

2. POSSIBLE UNTAPPED MARKET. The possibility of an untapped market in foreign jurisdictions may motivate a Nigerian entrepreneur to incorporate an overseas company, subsidiary or representative office of his/her local company. Nigerian entrepreneurs who produce and package local foodstuffs for sale abroad fall into this category.

3. PROXIMITY TO INTERNATIONAL CLIENTS/CUSTOMERS. Truth be told, the Internet hs done enough to bring businesses closer to buyers. However, for some reasons, several business transactions may still warrant a traditional business presence in the city or country of operation. An overseas office of a local company need not be that big, and may be a home business address, a paid virtual office, or a small/liaison office just for the sake of getting customer feedback and linking back to the Nigerian office.

4. CORPORATE IMAGE. In order to boost their corporate image in the eyes of customers, suppliers, investors and businesses, some entrepreneurs just register an overseas subsidiary of their Nigerian company. This gives their target audience an impression that they are a company with international networks. In situations like this, the “international entrepreneur” need not set up a brick-and-mortar office abroad, he/she only pays for a virtual registered office in such country plus a mailing and telephone forwarding service.

5. COMPETITION. The fact that competing businesses or brands are entering the overseas market and are doing well motivates entrepreneurs in similar businesses to follow suit.

6. INTERNATIONAL PAYMENT. There are quite a number of international banking options available to companies registered in overseas jurisdictions – whether you are currently established in the overseas country or operating the overseas company from Nigeria. Having a corporate checking account abroad makes international payment much more easier by direct deposits, cheque or international wire transfers.

7. MIGRATION. Entrepreneurs considering a migration or move to an overseas country may incorporate a company in the destination country pending the time of their travel.

The United Kingdom, for instance, grants an Entrepreneur Visa to persons outside the European Union to gain entry to the UK for business reasons.

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Don’t Fall Prey to Victim Mentality

Attitude is everything. Mental attitude, no matter what the end goal is, either helps you get there or impedes your progress and one of the most damaging attitudes anyone can adopt is victim-mentality.

What is victim-mentality?

Victim mentality is a negative mindset. It places blame on other people and circumstances for any unhappiness felt within.” It is the proverbial “point the finger out” scenario.

Those engaged in victim-mentality, view life through a narrow lens of pessimistic perceptions, believing whatever occurs in life is the result of outside causes. Inner reflection is never considered. Being a victim means absolving themselves of blame. Nothing is their fault – ever! Those engaged in victim mentality most often enjoy the attention, sympathy and validation they get from playing this “poor me” role.

When trapped in victim-hood, the focus becomes how vulnerable we are, rather than on how powerful we are.

While, no one is born with victim mentality, no one is exempt from playing the victim role either. Sweet elder grandparents, loving, well-intentioned mothers and fathers, teenagers and even those considered “spiritually awakened” can all be found to dwell in this defeatist realm.

In fact, every person alive has played the victim role more than once in their lives.

Victims want to be mentally prepared for the worst and sadly, for those dwelling in victim-hood, this self-sabotaging behavior becomes more powerful when things seem to be going their way as they are sure “disaster is waiting around the next corner.”

So, how does one break free from this self-defeating, “poor me,” pessimistic type programming, most of which was developed and adopted as a child?

It all begins at home with your perceptions/how your view yourself. Do you perceive yourself as a survivor or a victim?

Survivors embrace life and flow with it. They live in the present and take control over their lives. They are fully aware that they alone are responsible for what occurs. They know that taking responsibility for their lives, they are empowered to change their lives.

Victims, on the other hand, wallow in self-pity and argue with and push back at life. They dwell in the past, believing they are helpless to change circumstances – their key to avoiding responsibility. They live defensively and stay frozen in time, without making progress because their perceptions tell them they are powerless.

The cost of victim mentality is high. It negatively affects every area of life – professional and personal. Those who see themselves as a failure, are dwelling in victim-hood because failure only comes to those who give up.

If we really want to shift out of victim mentality, we must first own it. We can’t change what we don’t own. We must shift our attitude and know that “change begins with me.” We must embrace survival and take actions steps… no matter how small or insignificant they may seem now, towards some goal we are looking to attain.

Most importantly, we must continually empower ourselves with “I can” and “I will” statements and put a stop to degrading “I can’t” or “I won’t” statements and beliefs.

And, we must embrace gratitude – the greatest of attitudes. Daily, we need to take time to reflect on all the things that make us happy, on all the things that are going well in our life. Keeping our mind/energy focused on positive situations helps to counteract victim mentality.

In the end, we must honor ourselves with the same degree of respect and love that we try to give others. Only then will our minds and actions shift out of victim-hood to survival mode.

Truth is, we can’t control other’s actions or every circumstance that shows up in our lives, but we can control how we react to them. We don’t have to be victims. It is a choice. Whatever happens or comes our way, we must view it as a challenge and not an excuse.

Looking for a powerful partner to help erase the negative victim tapes that play over and over in your head? Look no further than your local gym. Getting your blood flowing and your “happy, feel-good” hormones kicked in through challenging exercise is one of the best ways to overcome negativity, defeat victim mentality and put yourself on the fast track to feeling healthy physically, mentally and emotionally.

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7 Benefits Of Drinking Purified Water

Everyone has a right to access pure water. As a matter of fact, it is one of the fundamental human rights. Today, many countries of the world do not have access to pure drinking water. The good news is that you can solve this problem at a personal level. After all, you can make sure that your tap water is safe for your health. Therefore, it is essential that you look for purification. In this article, we are going to shed some light on the benefits of drinking purified water. Read on to find out more.

1. Human Body is 80% Water

Water makes 80% of the human body. Therefore, it is essential for your health and overall well-being. Besides, these purifiers ensure that you always drink purified water. As a matter of fact, these devices are your friend and protect your life and the life of your family.

2. A Good Alternative to Bottled Water

Bottled water is not good for the environment as millions of plastic bottles end up in landfills. Apart from this, the transportation of these bottles causes the generation of carbon emissions.

So, if you have a purifier in your home, you don’t need to buy bottled units. In this way, you can protect the environment.

3. Protection against Damage

Aluminum is associated with Alzheimer’s disease. According to research studies, if aluminum makes its way into your brain, it will be extremely difficult to get it out. Therefore, it is essential that you protect your brain from damage caused by aluminum.

4. Saving Money

How often do you purchase bottled water for you or your family members? Of course, all of us purchase these bottles on a daily basis. So, if you want to avoid this approach, we suggest that you install an effective purification system. After all, you don’t want to end up wasting your hard-earned money on something that you can get at your home.

5. Avoiding Chlorine Consumption

If you are using city water, know that municipal treatment plants use chlorine to eliminate harmful organisms, such as bacteria. Besides, chlorine is an element that may cause different types of cancer, heart diseases, and respiratory.

6. Protection against harmful elements

Your tap water passes through long pipelines that are full of different types of elements, such as slime. Therefore, the quality of water drops significantly. Therefore, it is essential to install purifiers to purify tap water and stay protected against harmful elements.

7. Instant Access to Pure Water

If you install a good purifier, you have instant access to freshwater. Filtered liquid is free of all types of germs and bacteria. You can use plenty of liquid for drinking and washing your fruits and vegetables. Also, these devices will allow you to use your water for several purposes.

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